Insights Management: Creating Value in the Life Sciences & Healthcare Industry

Trade Pharma Network/TPN
3 min readJul 11, 2022

In many industries, some of the biggest changes took place around digital transformation and the adoption of new technology. The life sciences & healthcare industry is no exception and the global health crisis has played a catalytic role in this transformation that requires firms to strike a balance between patient’s demands, market potential, and policy compliance, while continuing innovation.

From pre-clinical activities through medical affairs to product launch and beyond, pharma, biotech, medtech, and helthcare rely insights management and on expert insight to guide important strategic decisions.

Digital platforms designed to gather, organize, and analyze insights is one of the various technologies embraced by the industry. Indeed, insight management helps teams get a more precise view of disease communities, engaging more diverse voices, reducing internal workloads, and shortening the time between capturing insight & taking action and thus gain the opportunity to create value. Last but not least, the potential for cost savings is just part of the appeal, as with most digital transformation efforts.

ButterflyNet™: deep tech innovation for health & digital transformation

ButterflyNet™ community-driven & digital communication platform enhancing cooperation between life sciences & healthcare organizations and experts/Key Opinion Leaders (KOL), and offering insight management solution & value creation to the industry.

Community members meet in virtual space, represent themselves as avatars communicate, exchange, trade & share virtual objects through new technologies.

Source: Trade Pharma Network’s White Paper

ButterflyNet™uses advanced technologies as well as cutting-edge cybersecurity solutions along with concepts from social media networks to help professionals move forward, drive growth & value and fulfill their goals.

ButterflyNet™: the Networking & Insight Management AR/VR-Centric Platform

ButterflyNet™ is the new world-class networking & insights management technology built for life sciences & healthcare companies to overcome fragmented insight-gathering. Our insights management platform helps you identify the right people, actively engage them, and get answers that inform strategic decisions. There are several steps a user can take to get answers that inform strategic decisions:

Source: Trade Pharma Network’s White Paper

Screen:

Backed by our expert team to guide & support. Finding the right KOLs to begin gathering the insights you need. Screening & analyzing comprehensive data & advanced network analytics to help our customers understand and engaging communities they are interest in.

Connect:

Engaging the right experts using our AR/VR-centric platform/metaverse. Getting & organizing insights you didn’t know you were missing by means of technology to add agility, reduce workload, and enables teams to make better & faster decisions.

Explore:

Aggregating insights analytics. And when your company is about to consider techs such as AI & ML, Blockchain, 3D/Data Modeling, Simulation and many other techs implementations, we can review & guide our customers’ technical choices followed by deep tech engineering & solution building.

Reward:

Percentage of revenues generated through ButterflyNet™ will be distributed in the form of $TXP tokens across the involved life sciences & healthcare companies & experts/KOLs as rewards, through smart contracts, in a decentralized way. Up to certain amount of tokens, users will be able to participate to the governance of the platform via our Decentralized Autonomus Organization (DAO), SirenaDAO™.

As a conclusion, ButterflyNet™ is the first AR/VR-centric metaverse compatible, being positioned as the go-to solution for Web3, entirely dedicated to life sciences & healthcare. It fixes the weak communication between life sciences & healthcare organizations and experts & KOLs as well as well the misuse of technology in the industry. And given the difficulties in getting deals and increasing costs, ButterflyNet™ is thus enabling peer to peer transactions without third party involvment while getting rewarded, if not participate to SirenaDAO™ governance.

Finally, if you liked this article, feel free to share it with your colleagues and friends.

Tyler I. Sainkoudje

Trade Pharma Network (a division of TeslaDuo)

--

--

Trade Pharma Network/TPN

TPN is a Web3 & Metaverse marketplace lined with an insight generating, a value & solution creating fast-growing network dedicated to life sciences & healthcare